Blueprint Sprint

The Blueprint Sprint is StepInsight's signature 6-week product strategy process that transforms ideas into development-ready plans. You receive a clickable prototype, prioritized feature breakdown, technology stack recommendation, development timeline, and budget estimates before committing to full development. It's designed for pre-seed founders, non-technical co-founders, and product teams who need clarity, validation, and investor-ready materials before building. The sprint combines product strategy, UX design, technical architecture, and financial planning into one comprehensive engagement.

Do a Blueprint Sprint when you're: (1) A pre-seed founder with an idea but need to validate before building, (2) A non-technical co-founder who needs technical guidance and feasibility assessment, (3) Preparing to raise funding and need investor-ready prototype and roadmap, (4) Planning a strategic rebuild or pivot of existing product, (5) A corporate team exploring new product lines requiring validation and executive buy-in, or (6) Evaluating development agencies and need detailed requirements to compare quotes. The ideal time is before significant development investment or when strategic clarity would unlock faster decision-making and reduce risk.

The Blueprint Sprint costs $8,000-$15,000 for the 6-week engagement including clickable prototype, feature breakdown, tech stack recommendation, timeline, budget estimates, user journey maps, and product vision documentation. Pricing varies based on product complexity, number of user roles, and integration requirements. Most clients save 5-10x their sprint investment by avoiding costly development mistakes, wrong technical choices, and scope creep worth $50,000-$100,000.

You receive: (1) Clickable prototype in Figma with high-fidelity screens and interactive user flows, (2) Feature breakdown with user stories, MVP scope, and phased roadmap, (3) Technology stack recommendation with architecture design and cost-benefit analysis, (4) Development timeline showing week-by-week phases and milestones, (5) Budget estimates with effort breakdown by feature and phase, (6) User journey maps and wireframe flows documenting product structure, (7) Product vision document with target audience and success metrics, and (8) Optional pitch deck, financial projections, and go-to-market strategy. All deliverables are development-ready and owned by you for immediate implementation or investor presentation.

The Blueprint Sprint takes 6 weeks from kickoff to final delivery. Week 1 covers product goals and vision alignment. Weeks 2-3 focus on user flows and wireframes. Weeks 4-5 include clickable prototype design and tech stack recommendations. Week 6 finalizes roadmap, budget estimates, and comprehensive handover. Timeline depends on stakeholder availability for reviews and feedback sessions (typically 2-3 meetings per week). We can accommodate faster timelines (4-5 weeks) for urgent fundraising deadlines or slower pace (8 weeks) for corporate governance requirements. Most clients see ROI within 3-6 months of implementing the blueprint.

No, you don't need a detailed specification. If you have a problem to solve, target audience in mind, or rough concept, we'll help you shape it during the Blueprint Sprint. We've started sprints with everything from napkin sketches to well-documented requirements. The discovery phase (week 1) is specifically designed to transform vague ideas into clear product vision through stakeholder interviews, market research, and value proposition workshops. However, having clarity on your business goals, target customers, and success metrics helps us move faster and deliver more targeted recommendations.

Yes, the Blueprint Sprint is specifically designed to create investor-ready materials. You receive a clickable prototype demonstrating product UX, detailed roadmap showing development phases, and realistic budget estimates justifying your funding ask. Investors look for: (1) Clear product vision aligned with market opportunity, (2) Evidence of planning and execution capability, (3) Realistic timeline and capital requirements, and (4) Tangible proof of concept beyond slides. Our clients have collectively raised $50M+ using Blueprint Sprint deliverables in seed and Series A pitches. Founders report 2-3x increase in investor confidence and 30-50% faster fundraising cycles with professional materials.

After the 6-week sprint, you have three options: (1) Self-execute with your internal team using our comprehensive documentation and roadmap, (2) Hire an external development agency and we provide vendor evaluation support using our technical specifications, or (3) Continue working with StepInsight for design and development execution. We provide 1 month of post-delivery advisory support to answer questions during implementation. Many clients return for ongoing fractional product advisory, quarterly strategy reviews, or next-phase planning as their product matures. You own all deliverables and intellectual property to use however you choose.

Yes, the Blueprint Sprint accommodates web apps, mobile apps (iOS/Android), desktop applications, and API-first platforms. During discovery, we determine your platform requirements based on target audience, use cases, and business model. For multi-platform products, we prioritize which platform to build first for MVP (typically web or mobile), then plan subsequent platforms in phase 2 or 3 roadmap. The prototype focuses on primary platform with key screens/flows, while technical architecture covers all planned platforms. Technology stack recommendations consider cross-platform frameworks (React Native, Flutter) vs. native development based on your performance, budget, and timeline requirements.

Even better. We'll reverse-engineer what you've built, analyze user feedback and behavior data if available, identify what's working and what's not, and create a strategic improvement or rebuild plan for version 2.0. The Blueprint Sprint becomes a product audit + redesign engagement. We assess technical debt, UX friction points, feature gaps, and market positioning, then deliver an optimized prototype with improved flows, modernized tech stack recommendations, and phased migration strategy. This approach lets you preserve what's valuable while fixing fundamental issues. Clients typically see 20-40% improvement in activation rates and 15-25% reduction in churn within 6 months of implementing recommendations.

Traditional Design Sprints (Google Ventures methodology) are 5-day workshops focused on rapid prototyping and user testing a specific feature or problem. The Blueprint Sprint is a comprehensive 6-week engagement covering full product strategy: vision, features, UX, technical architecture, budget, and roadmap. Design Sprints answer 'Can we build this feature?' Blueprint Sprint answers 'Should we build this product, how should we build it, what will it cost, and what's the plan?' Design Sprints deliver low-fidelity prototype and user test insights. Blueprint Sprint delivers high-fidelity clickable prototype, technical specifications, development timeline, and budget estimates ready for fundraising or development team handoff.

You'll work with a dedicated team of three specialists: (1) Product Strategist who leads discovery, facilitates workshops, and owns roadmap and prioritization, (2) UX/UI Designer who creates wireframes, user flows, and high-fidelity clickable prototype, and (3) Technical Lead who provides architecture recommendations, tech stack guidance, and effort estimates. For pitch materials package, we also include a Business Analyst for financial modeling. You'll have 2-3 collaborative sessions per week (video calls) plus async communication via Slack or email. One senior team member (typically Product Strategist) serves as your primary contact and project lead throughout the 6 weeks.

We've delivered Blueprint Sprints across 18 industries including: SaaS and B2B software, healthcare and medical devices, fintech and payments, e-commerce and marketplaces, logistics and supply chain, education technology, real estate and proptech, legal tech, hospitality and travel, fitness and wellness, construction and field services, agriculture, manufacturing, government and public sector, nonprofit, and entertainment. Our methodology is industry-agnostic while our team brings sector-specific insights from prior engagements. For regulated industries (healthcare, fintech), we incorporate compliance requirements (HIPAA, PCI-DSS, GDPR) into technical architecture and feature planning.

Yes, vendor evaluation support is included in the Blueprint Sprint. We provide: (1) Development-ready technical specifications you can share with agencies for accurate quotes, (2) RFP template with evaluation criteria covering technical capabilities, process, pricing, and cultural fit, (3) Reference architecture and recommendations you can use to spot technical red flags in proposals, (4) Guidance on comparing quotes apples-to-apples when agencies use different pricing models, and (5) Interview question templates to assess technical competence during vendor selection. We offer 1 month of post-delivery advisory support including vendor shortlisting and contract negotiation guidance. Many clients choose to continue with StepInsight for development after seeing our process and quality.

Collaboration and iteration are built into the Blueprint Sprint process. We include 2-3 review sessions per week where you provide feedback on wireframes, prototype, features, and recommendations. All strategic decisions (tech stack, MVP scope, priorities) are made collaboratively with transparent rationale and trade-off analysis. If you disagree, we present alternative options with pros/cons for your final decision. Week 6 includes revision time to refine deliverables based on your feedback before final handover. Ultimately, you're the business owner who lives with the strategy daily. Our job is to provide expert guidance and honest perspective backed by research and experience, but you make final product decisions. Healthy debate improves outcomes.